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drinktec 2017 – München

A magnificent trade show that left visitors and exhibitors extremely satisfied and gave them plenty of new impetus for their businesses—that was drinktec 2017 including SIMEI@drinktec!

Thanks to your participation as an exhibitor, the world summit of the beverage and liquid food industry managed once again to bring the industry’s global family together in Munich from September 11–15:

This year’s drinktec had more than 76,000 visitors from more than 170 countries—the best results in the fair’s 66-year history—and exceeded all expectations in the process. The number of visitors increased by approximately 10,000. As a result, drinktec 2017 saw an impressive 12% increase in attendance and was also more international than ever: the share of international visitors increased to 67%.

Visitors were very enthusiastic about the 1,749 exhibitors from 80 countries in 15 halls—also a new record. Once again, drinktec’s exhibitors made some remarkable appearances at this year’s fair and presented world premieres and impressive exhibits at their stands!

Which is why visitors gave them top marks again in 2017: Nearly all of them (97%) gave the fair a rating of good to excellent, and 96% of visitors want to attend the fair again in 2021. Even the new exhibition sectors that were introduced in 2017 were very well received: 88% of visitors had good things to say about SIMEI@drinktec, and 93% praised the “Home & Craft” sector. The events in the supporting program also met with overwhelming approval.

Like the entire industry, we are pleased that drinktec could further strengthen its position as the beverage and liquid food industry’s most important innovation and investment platform. That is also reflected in the positive feedback about new services such as the Innovation Guide, which 96% of visitors praised.

Our most heartfelt thanks goes out to you, the exhibitors of drinktec and SIMEI@drinktec. You have gone out of your way to enthrall drinktec’ visitors with your innovations and highlights!

Would you like to find out more about the results of drinktec 2017? Details are available in the Final Report and the exhibitor statements, or you can check out drinktec TV.

Overall results of the exhibitor and visitor surveys will be available in early 2018.

We wish you and your colleagues a relaxing time and the utmost success for your post-fair follow-up activities. Go with the flow!

Sincerely yours,
drinktec Exhibition Management

PS: The next drinktec does not take place until 2021. However, we look forward to seeing you at drink technology India from October 26–28 and at our trade fairs in Africa and China in 2018!